Why invest in a Premium Domain Name?

Premium domain names are highly sought after, premium-priced domain names that offer a unique and memorable web address for your business. 

These domain names are typically short, easy to remember, and can help you stand out in a crowded online market. For example, a usual .africa domain name can cost as little as $4.60, however a premium .africa domain name goes for $60.00 on our Gateway platform. 

Premium domains can be determined by commonly used and generic dictionary words and any 3 character domain can be classified as a premium dependent on the domain name policy. For e.g. any 3 letter .africa domain name will be categorised as a premium domain. As shown below, definition.africa is not classified as a premium domain, however def.africa is and is available at a higher price point. 

There are several reasons why you should consider getting a premium domain name for your business.

First, premium domain names can help increase your brand visibility. A memorable and easy-to-spell domain name can help potential customers find and remember your website, leading to more traffic and ultimately more sales.

Second, premium domain names can also help increase your search engine rankings. Search engines often use a website's domain name as a ranking factor, so a premium domain name can help improve your visibility in search engine results.

Third, premium domain names can also help establish your business as a reputable and professional entity. A premium domain name can give the impression that your business is established and successful, which can help build trust with potential customers.

Finally, premium domain names can be a valuable investment. They can appreciate in value over time, and can potentially be sold for a profit in the future.

In conclusion, premium domain names can offer many benefits for your business. They can help increase brand visibility, improve search engine rankings, establish a professional image and can be a valuable investment. If you are considering starting a new website or rebranding your current one, a premium domain name should definitely be on your list of considerations.

For more info on pricing visit https://gateway.africa/pricing. Create a Portal account on portal.gateway.africa or use our new domain app called TopDog, available now in the App Store and PlayStore (more info on www.topdog.africa)

Posted by Kilana Chohan
Kilana is our Marketing and Communications Coordinator, having graduated from UCT with an Environmental Science and Media Studies degree, her wide range of interests and expertise have brought a fresh and interesting lens to the display and distribution of our products and services.